{"id":2716,"date":"2018-08-21T10:38:45","date_gmt":"2018-08-21T14:38:45","guid":{"rendered":"https:\/\/2018.nyc.wordcamp.org\/?post_type=wcb_session&#038;p=2716"},"modified":"2018-08-22T13:35:18","modified_gmt":"2018-08-22T17:35:18","slug":"effective-copywriting-tips-for-better-ux","status":"publish","type":"wcb_session","link":"https:\/\/nyc.wordcamp.org\/2018\/session\/effective-copywriting-tips-for-better-ux\/","title":{"rendered":"Effective Copywriting Tips for Better UX"},"content":{"rendered":"<p>Andrea will share a few copywriting and communication tips that will immediately improve your user interface microcopy, such as error messages and interface instructions, so your users experience less frustration and more delight.<\/p>\n<p>When we think about UX we\u2019re often too focused on fonts, colors, and flow to think about microcopy\u201a those small bits of text that guide users through almost every part of a web interface. These words may be tiny, but they can make a significant difference in the usability of your design and even affect your site\u2019s conversion rates. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Andrea will share a few copywriting and communication tips that will immediately improve your user interface microcopy, such as error messages and interface instructions, so your users experience less frustration and more delight. When we think about UX we\u2019re often too focused on fonts, colors, and flow to think about microcopy\u201a those small bits of &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/nyc.wordcamp.org\/2018\/session\/effective-copywriting-tips-for-better-ux\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Effective Copywriting Tips for Better UX&#8221;<\/span><\/a><\/p>\n","protected":false},"author":13988112,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1537108200,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[2462],"footnotes":""},"session_track":[174547],"session_category":[3558],"class_list":["post-2716","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-room-1","wcb_session_category-beginner"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p9CHop-HO","session_date_time":{"date":"September 16, 2018","time":"10:30 am"},"session_speakers":[{"id":"2462","slug":"andrea-zoellner","name":"Andrea Zoellner","link":"https:\/\/nyc.wordcamp.org\/2018\/speaker\/andrea-zoellner\/"}],"session_cats_rendered":"Beginner","_links":{"self":[{"href":"https:\/\/nyc.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions\/2716","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nyc.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/nyc.wordcamp.org\/2018\/wp-json\/wp\/v2\/types\/wcb_session"}],"author":[{"embeddable":true,"href":"https:\/\/nyc.wordcamp.org\/2018\/wp-json\/wp\/v2\/users\/13988112"}],"version-history":[{"count":1,"href":"https:\/\/nyc.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions\/2716\/revisions"}],"predecessor-version":[{"id":2717,"href":"https:\/\/nyc.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions\/2716\/revisions\/2717"}],"speakers":[{"embeddable":true,"href":"https:\/\/nyc.wordcamp.org\/2018\/wp-json\/wp\/v2\/speakers\/2462"}],"wp:attachment":[{"href":"https:\/\/nyc.wordcamp.org\/2018\/wp-json\/wp\/v2\/media?parent=2716"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/nyc.wordcamp.org\/2018\/wp-json\/wp\/v2\/session_track?post=2716"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/nyc.wordcamp.org\/2018\/wp-json\/wp\/v2\/session_category?post=2716"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}