{"id":1381,"date":"2012-05-07T22:16:33","date_gmt":"2012-05-08T02:16:33","guid":{"rendered":"https:\/\/2012.nyc.wordcamp.org\/?post_type=wcb_session&#038;p=1381"},"modified":"2012-11-21T05:27:02","modified_gmt":"2012-11-21T10:27:02","slug":"google-adwords-and-wordpress","status":"publish","type":"wcb_session","link":"https:\/\/nyc.wordcamp.org\/2012\/session\/google-adwords-and-wordpress\/","title":{"rendered":"Google Adwords and WordPress"},"content":{"rendered":"<p>A start to finish presentation of how to integrate Google Adwords (or any digital advertising) into your marketing strategy. We&#8217;ll go through creating a campaign and discover some keyword tools. We&#8217;ll touch on the things google considers when setting your price and visibility. We&#8217;ll go over some optimizations like permalinks, categories, tags and h tags to bring more visitors to your with site with less cost.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A start to finish presentation of how to integrate Google Adwords (or any digital advertising) into your marketing strategy. We&#8217;ll go through creating a campaign and discover some keyword tools. We&#8217;ll touch on the things google considers when setting your &hellip; <a href=\"https:\/\/nyc.wordcamp.org\/2012\/session\/google-adwords-and-wordpress\/\">Continue reading <span class=\"screen-reader-text\">Google Adwords and WordPress<\/span>  <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":7268290,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":0,"_wcpt_session_duration":3000,"_wcpt_session_type":"","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[],"footnotes":""},"session_track":[87],"session_category":[],"class_list":["post-1381","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-social-media"],"jetpack_sharing_enabled":true,"session_date_time":{"date":"","time":""},"session_speakers":[],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/nyc.wordcamp.org\/2012\/wp-json\/wp\/v2\/sessions\/1381","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nyc.wordcamp.org\/2012\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/nyc.wordcamp.org\/2012\/wp-json\/wp\/v2\/types\/wcb_session"}],"author":[{"embeddable":true,"href":"https:\/\/nyc.wordcamp.org\/2012\/wp-json\/wp\/v2\/users\/7268290"}],"version-history":[{"count":6,"href":"https:\/\/nyc.wordcamp.org\/2012\/wp-json\/wp\/v2\/sessions\/1381\/revisions"}],"predecessor-version":[{"id":3515,"href":"https:\/\/nyc.wordcamp.org\/2012\/wp-json\/wp\/v2\/sessions\/1381\/revisions\/3515"}],"wp:attachment":[{"href":"https:\/\/nyc.wordcamp.org\/2012\/wp-json\/wp\/v2\/media?parent=1381"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/nyc.wordcamp.org\/2012\/wp-json\/wp\/v2\/session_track?post=1381"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/nyc.wordcamp.org\/2012\/wp-json\/wp\/v2\/session_category?post=1381"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}